Entrepreneurship

Knowing your numbers means more than tracking sales. It’s looking at the gap between leading and lagging indicators of your business.

Aiming to look “reasonable” in their financial ask is expensive for women founders. So why do we keep doing it?

Going from managing operations to leading your business happens when your capacity stops adding value and starts capping its growth.

The money gap, or 6 frictions women founders struggle with to scale when they’re too big for a micro-loan, yet too small for VC.

69.3% of participants in women entrepreneurship programs reported making under CAD$50,000 in annual profit.

75% women founders said their own capacity would break first if their revenue tripled. A business like that isn’t an asset.